Producing Your First Product from Interviewing Experts

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Sure, you can make a lot of money with affiliate marketing and other methods, but it is creating your own products that will prove to push you over the top. All you need to do in order to get started is find an knowledgeable person (from your niche) to interview, record and then turn into an information product. How you want to proceed, as well as the particulars, is your call which makes it all the more fun to do. In this article we will discuss what you can do to make your first interview-based product a success.

There is much you will need to get done before ever contacting the first expert you want to interview. The best scenario is to do this on a topic about which you have solid knowledge or experience. Think about committing a huge gaff during the interview when you are trying to sound like you know what you are talking about. How much you do in this preparation stage is up to you, but we recommend doing all you can. Do not overlook the critical nature and function of this work.

Make sure you’re providing real value; even this is kind of a no-brainer, it still gets ignored. Do not forget that the answers to your questions will make or break your product in the eyes of the consumers. Your main goal should be to make your interview as extensive and in-depth as possible, which in a way also depends on the questions that you ask.

If you have a list in the market, then simply do a webinar interview; if no list, then do a JV or just do the interview on your own. Always think in terms of what your market wants, and you can easily see the opportunities with a webinar and audience Q and A. Never overlook any chance you can find to improve your offer, so just think about all that is going on with the webinar. Quite frequently these various experts will have some kind of service, or product, of their own, and you can allow that person to mention it during the webinar. What we have talked about is not new, but if you are new to IM then you may not have been aware of it. Be professional and work on creating positive relationships, and then that is how you create mutually profitable network contacts. There is no shortage of experts or any decrease in the demand for expert knowledge.
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